New arrivals

LEGNA t-shirt
The LEGNA T-shirt is back in all sizes. Enjoy maximum comfort and a timeless design with wooden T-shirts.
To the LEGNA collection
New colors
The LEGNA-MERINO sweaters are now available in additional colors. The innovative blend of the finest wood fiber and the finest merino wool makes them cozy and soft and timelessly elegant.
To LEGNA MERINO
Oversized Sweatshirt
Our new unisex sweatshirt in oversized style combines casual comfort with sustainable design. Made from 100% regenerative cotton, it offers a soft feel and sets sustainable accents.
To the Sweatshirt
Innovation meets elegance
Discover the perfect symbiosis of the finest merino wool and innovative wood fibers – LEGNA-MERINO. Knitwear that perfectly combines elegance and functionality.
Made in Switzerland Coats

Made in Switzerland
Traditional craftsmanship meets innovative designs and attention to detail. Manufactured in a specialized Swiss factory, LANA stands for the highest quality and timeless elegance.
Discover LANAINSPIRE WITH SUSTAINABLE INNOVATIONS.

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Blog posts

Wool from regenerative agriculture
Luxury that begins with the fiber: Our new Merino collection stands for conscious style and the highest quality – made from extra-fine, regeneratively sourced wool. Through ZQRX-certified farms an...
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How to care for your clothes properly
Nachhaltige Kleidung ist mehr als nur ein Trend – sie steht für Verantwortung, Qualität und ein bewusstes Leben. Und genau deshalb verdient sie auch die richtige Pflege. Mit ein paar einfachen, abe...
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T-Shirt as a Service – you are (still) ahead of your time
An idea that lasts When we launched the “T-Shirt as a Service” concept, it was much more than a new sales model for us – it was a bold step towards a real, tangible circular economy. Initial i...
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